Videos

Video: Sneak peek offered of new LeBron James Innovation Center at Nike headquarters

Published by
Brad Sullivan

A new video offers a sneak peek of the building at Nike headquarters in Oregon that’s named after Los Angeles Lakers superstar LeBron James.

The building, which was first announced two years ago, will be where the advanced innovation team will design new products that will help enhance performance. The workforce will be made up of scientists and engineers working for the iconic brand.

James has been with Nike since first entering the NBA in 2003 and has remained loyal. Currently, he’s one of the biggest faces of the global brand.

At the time of the announcement, James expressed awe and deep appreciation for the honor.

“It’s so surreal,” said James. “It’s been an honor to be a part of such a great company for the last 18 years. And to know that a building with my name will reside on campus — it’s truly an honor, and I feel truly special.”

James has no doubt gotten his own sneak peek before the video came out, but won’t have much time to view the finished product. That’s because he’s currently focused on preparing for the 2021-22 season and hoping that he can lead the franchise to their second league title in three seasons.

Brad Sullivan

Brad is a freelance writer for LakersDaily.com, who can clearly recall watching Lakers games in 1972 as they captured the first of their 11 Los Angeles-based titles. The franchise's evolution into a beloved and iconic franchise among its fan base since that memorable year allows for a wider perspective to be a part of his writing about the team's current fortunes.

Published by
Brad Sullivan

Recent Posts

Ex-teammate of Kobe and Shaq reacts to ‘BS’ narrative about Bryant being O’Neal’s sidekick

Gilbert Arenas is a self-described fan of Kobe Bryant, but he turned some heads when…

December 22, 2024

Jordan and Shaq’s ex-teammate discredits LeBron’s ‘bubble’ ring after he’s called Lakers legend

The Los Angeles Lakers have sky-high expectations compared to the lion's share of other NBA…

December 21, 2024

‘LeBron makes the trades’: Carmelo Anthony speaks out on chances of Lakers dealing LeBron James

Amid chatter about the future of 20-time All-Star LeBron James with the Los Angeles Lakers,…

December 20, 2024

DeMarcus Cousins says he and Anthony Davis would’ve helped Pelicans become contenders if not for ‘dumba-s’ Dell Demps

Former All-Star big man DeMarcus Cousins called out former New Orleans Pelicans general manager Dell…

December 19, 2024

Darvin Ham fires massive shot at Lakers: ‘Anywhere else I’m probably looking at an extension’

Darvin Ham has had more NBA Cup success than any coach in the league since…

December 18, 2024

Bobby Portis on the difference between the Bucks and the Lakers: ‘We’re not Hollywood’

The Milwaukee Bucks captured the 2024 NBA Cup title with a 97-81 victory over the…

December 18, 2024